Euroshop

EuroShop fair: The World’s Leading Retail Trade Fair

EuroShop is the world’s leading trade fair for retail, taking place from February 22 to 26, 2026, at the exhibition center in Düsseldorf. Under the motto “The Global Retail Festival”, the fair showcases the latest trends, technologies, and solutions for retail. It unites seven dimensions of retail: Retail Technology, Retail Marketing, Visual Merchandising, Shop Fitting & Store Design, Lighting, Expo & Event Marketing, and Energy Management & Environmental Technologies.

With over 81,000 professional visitors and more than 1,800 exhibitors from around the globe, EuroShop provides a platform for innovation, inspiration, and networking. The fair targets decision-makers from both physical and digital retail, brands, designers, architects, and service providers. Numerous forums, workshops, and award ceremoniesaccompany the event, promoting the exchange on the future of retail.